Market research helps you take informed decisions and reduce risks

Our goal is to provide you with deep understanding of the Polish and Scandinavian markets to capture market opportunities.

According to our clients, exploring opportunities that lay outside their current operational scope is challenging.

In a constantly evolving business landscape, companies need to adapt and change to survive and to grow. Choosing the right direction is not always easy.

Deep understanding of the market dynamics in which your company wants to operate is essential.

What can you expect from market research delivered by our team?

Explore Markets supports companies across industries to identify the best strategy to enter (or not) a new market or segment and define the best model to do this. To achieve this goal, we provide our clients with:

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Market Understanding

Understanding of the Polish and Scandinavian markets through a combination of in-depth interviews with main players in the business ecosystem, fields assessments and advanced analytics.

Market Analysis

We will look into size and concentration of the market, customer segments, sales channels, competitive and regulatory environment. Depending on the assignement, we combine primery research, desktop research and data collection.

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Recommendations

Recommendations for implementable market entry strategy scenarios. We assess potential partners (e.g. distributors) and acquisition targets and their capabilities to enable the market entry.

Four reasons you should carry out market research:
Good understanding of the market 100%
Insight into customer segment and specific customers to target 100%
Ability to make a market entry decision 100%
Ability to make a market entry plan 100%

Explore Markets supports clients in their journey into Poland and The Nordics. 

Contact us

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