Meet Explore Markets

We look for discoveries and growth opportunities in everything we do. We are curious and daring to travel a different path to build a successful market entry strategy and achieve extraordinary results.

Welcome to Explore Markets: Your Partner for Market Entry Strategy

We specialize in providing comprehensive market entry strategy solutions, with a primary focus on Poland, Scandinavia, and beyond. Our mission is to empower businesses with the knowledge, tools, and expertise needed to thrive in diverse markets.

Market Entry Strategy Expertise

Based in Warsaw, our strategic location enables us to serve the entire Central and Eastern European (CEE) region, as well as the Nordic countries and beyond. Our core projects are deeply rooted in Poland, a dynamic and expansive market brimming with opportunities. Additionally, our strong connections with Sweden allow us to assist Scandinavian companies in their market endeavors while also facilitating the entry of foreign businesses into the Scandinavian market.
Fredrik Udd is a driving force behind Explore Markets. He established the company in Warsaw in 2014, having previously worked in leading global consultancies for over 15 years. Our success is built on a highly skilled team and partners who possess a profound understanding of diverse markets and industries.
Man working at the computer

Our Approach

We leverage our business acumen, modern tools, and cutting-edge techniques to ensure your market entry journey is a success. We are analytical and result-driven, with a deep appreciation for data-driven insights. Numbers and sophisticated charts speak volumes to us, and we take your excel data to the next level, making reporting an engaging and enlightening experience.

Local Partnerships

Explore Markets has diligently cultivated a vast network of relationships with carefully selected and reputable partners, suppliers, and individual advisors across key geographical areas. As a testament to our commitment to excellence, we are proud members of the Swedish-Polish Chamber of Commerce. Furthermore, we are recognized as recommended international consultants by Sweden On The Go and Business Finland.

Our Partners

Collaboration is at the heart of our approach. We work hand-in-hand with the best independent advisors and external partners to craft and execute your tailored market entry strategy. We believe that successful market entry requires a team effort, and we are here to guide and support you every step of the way.

Working with large consultancies  can sometimes feel like you’re talking to a brick wall. We understand that your business requires one-to-one customer care and personalised support to meet your individual needs.”

Fredrik Udd - CEO of Explore Markets

Our Values

We deliver what we promise

At Explore Markets, we take responsibility and accountability seriously. We are dedicated to delivering excellence and solutions, not just identifying problems. Trust and reliability are the cornerstones of our work, especially in handling confidential client information

We build relationship

Strong partnerships are fundamental to success. We prioritize meaningful conversations, trust-building, and sharing insights to ensure our clients' success. Respect, kindness, and fostering professional networks are integral to our ethos.

We challenge the status quo

While we value consistency and efficiency, we are not afraid to challenge the status quo. Innovation and creative problem-solving are part of our DNA, ensuring we adapt and thrive in evolving market environments.

We cultivate curiosity

Curiosity fuels our continuous improvement. We ask questions, seek innovative solutions, and stay at the forefront of industry changes. Our curiosity drives positive change and keeps us competitive, allowing us to better meet your evolving needs.

What our Clients have to say:

What our Clients had to say

"As a business partner we have relied on Explore Markets for project delivery on several occasions. The assignments have always been delivered with very high quality and consistently exceeding our expectations."
Henrik Danielsson
Managing Director and Founder of Spotting Business AB
"Explore Markets delivered a structured market analysis with relevant insight which gave us valuable understanding of the market. And more importantly, they arranged connections and meetings with the best potential business partners locally. I appreciated the professionalism and the goal orientation in the project."
CEO of leading Nordic consumer services company

Thinking about expanding your business to Poland?

Every Go-To-Market project brings a brand new challenge and enthusiasm for solving a new problem. You can rely on our experienced professionals to bring their knowledge, benchmarks and best practices from variety of industries.